CAPTURE MORE CUSTOMER VISITS
Studies show that a customer visits a service department 2.7 times per year. Yet, the dealership only sees one-third of those visits. A whopping 72% of customers opt for third party mechanics. A 2016 Cox Automotive survey reported that “58% of the customers said they didn’t go back to dealerships because they felt they would be overcharged.”
Installing an N2 Plus Paid Membership Program offers a dealership the opportunity to change their customer’s perception about cost of selected services, which according to studies encourages customers to return to the retailer 63% more often than retailers who don’t have a paid membership program.
VIP SMARTCARD &
The VIP Membership Card offers direct connection to your service department.
A perfect way to add value and convenience for your customer while reminding them to come back to you if something goes wrong.
BENEFITS OF VIP MEMBERSHIP PROGRAM
- Reduce customer anxiety about dealership pricing practices because they will know the prices up front.
- Convenient customer connection to service department without having to search for numbers or be transferred by the receptionist.
- Having a dedicated dealership landing page allows for instant price changes to meet market conditions.
- By investing in a paid membership program customers are 63% more likely to return to dealership for services.
- Sell more services with less effort.